12 February 2012

McDonald's apologizes to Own Dog Pit Bull

Comparing dog food with the promotion was not wise.
Through Twitter, McDonald's expressed apology to the owners ofpit bulls. The apology is due to McBites advertising, new productsMcDonald. 'S
Ads which angered because it appears to include a sentencethat McDonald's pit bull dog is more risky than trying a new menuat McDonald's.
Immediately, more than 8000 pit bull lovers joined a group onFacebook with the name of Pit Bulls Against McDonald's. Seeingthis reaction, without thinking McDonald's immediately withdraw the advertisement.
McDonald's public relations party considers that if they continuethe ad, may not benefit that they get and not worth it. Moreover,because McBites is a new product still requires promotion.Certainly a positive campaign.

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